As PROIN LTD, we value your trust when sharing your personal data with us and recognize that you may be concerned about the information provided to us and about how we handle that information.

The Privacy Policy page describes how your personal information is collected, used, and shared when you visit or make a purchase from (the “Site”).

We may change this Privacy Notice from time to time by posting the updated version of the Privacy Notice on our Sites. Please visit this Privacy Notice to stay informed about how we use your personal data.


What Personal Data Do We Collect From You?

The type of information and Personal Data that we collect about you when you visit our Sites or interact with us may include the following:

  • When you visit our Site, we automatically collect some information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.
  • As you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information”.
  • When you make a purchase or attempt to purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card and debit Card), email address, and phone number. We refer to this information as “Order Information”.
  • Preference information – information about your preferences, needs, interests, opinions and behaviour (e.g., in relation to our Sites, products and services)
  • Account login information – including any information that is required for you to establish a user account, such as user name, password and security question and answer;
  • We collect Device Information using the following technologies:
    – “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit
  • Cookies, including those used on our Sites, can be disabled through the settings in your browser but if you disable all cookies, you may not be able to access or have full functionality of our Sites. Disabling cookies does not delete existing cookies from your device; cookie deletion needs to be manually completed through the appropriate menu options in your browser

Why Do We Collect Your Personal Data?

We will only retain your Personal Data for as long as it is necessary to satisfy the purpose for which it was provided by you or collected by us (for example, for the time necessary for us to answer queries or resolve problems).

We may therefore retain your Personal Data for a reasonable period after your last interaction with us. When the Personal Data that we collect is no longer required in this way, we destroy or delete it in a secure manner. We may, instead of destroying or erasing your Personal Data, make
it is anonymous so it cannot be associated with or tracked back to you. In certain cases, we may have legal or regulatory obligations that require us to retain specific records for a set period of time.

For legitimate commercial interests: we may use your Personal Data (both on an aggregated and an individual basis), such as your contact details, your account and electronic identification data, and information regarding your purchases online, to provide our products and services, maintain and update our records, administration, information verification, advertising, marketing and for analysing and improving the quality of our products or services, as well as, to understand you as a customer.

This also means that we analyse the information that you provide to us together with your use of our Sites or our products and services and we use all this information to improve the same and to give you a better user experience (for example, we analyse what web pages you visit, which products and services you use and like, how you use these products and services).

We may also use your information, where granted, for instance for marketing purposes and for tailoring our communications with you based on your profiles via email, SMS, other electronic means or otherwise, and/or to track and analyse your preferences for purposes of consumer insights and personalized marketing. You can withdraw your consent at any time; see What rights you have regarding the Personal Data we hold about you.

Who Might We Share Your Personal Data With?

Your Personal Data could be shared between PROIN LTD and its partnership companies that may use your Personal Data.

We also use Google Analytics to help us understand how our customers use the Site — you can read more about how Google uses your Personal Information here: You can also opt out of Google Analytics here:

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

How Do We Ensure The Security Of Your Personal Data?

We use a variety of physical, technical and administrative security standards, technologies and procedures to help protect your Personal Data from loss, misuse, alteration, destruction or damage to an appropriate level depending on the sensitivity of the information.

We take steps to limit access to your Personal Data to those persons who need to have access to it for one of the purposes listed in this Privacy Notice. Furthermore, we use reasonable efforts to ensure that any third party processing your Personal Data equally provide for the confidentiality and integrity of your data in a secure way.

We do not retain your credit/debit card details, or have access to them, at any time.

What Rights Do You Have Regarding The Personal Data We Hold About You?

  • to supply a copy of your Personal Data together with information about how and on what basis that Personal Data is processed;
  • to rectify inaccurate Personal Data (including the right to have incomplete Personal Data completed);
  • In case you may have a complaint about how we process your Personal Data, you can send it by reaching out to us through the details found in the Contact Us section
  • For International buyers (outside the UK), please contact us to use your personal information

Social Media, Other Websites, Or Online Services

When you participate in any of our PROIN LTD (or partner INSTAFOOD) profiles or wherever we present in any of the various social media forums like Facebook, Twitter, Yammer, Pinterest, Instagram, LinkedIn, Youtube, etc., you should be familiar with and understand the tools provided by those sites that allow you to make choices about how you share the Personal Data in your social media profile(s).

For these forums the privacy practices or policies of these third parties apply, so we encourage you to read the applicable privacy notices, terms of use and related information about how your Personal Data is used in these social media environments.

Some of our online service providers assist us with online analytics, targeted advertising, embedded videos and other content, social media interactivity and surveys, and these providers may use cookies, web beacons, and other storage technologies to collect or receive information from our Sites and elsewhere on the internet. For example, with targeted advertising, we can tailor the delivery and content of our ads and other material on our Sites or third-party sites and online services, based on previous visits to our Sites.

Our website may contain links to other websites. Please note that we don’t have any control of
websites outside of our domain. If you provide information to a website to which we link, we are not responsible for its protection and privacy.Always be wary when submitting data to websites. Read the site’s data protection and privacy policies fully.


The tracking described above may allow online service providers to collect information about your interaction with our Sites (including IP address) and which they may combine with information they have collected at other times and through other sources (e.g. Google may link your activity on multiple devices if you have a Google account), or with information we provide them such as email addresses. The use of these technologies allows them to help us define target customer groups based on Site usage and demographic characteristics (e.g. age, gender) deliver customized advertising content, measure the effectiveness of their advertising (e.g. by reporting on the actions people take after viewing particular ads), evaluate use of our Sites and other sites and provide other services relating to website activity and internet usage.

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Contact Us

If you have questions or requests regarding this Privacy Notice, or if you would like to exercise your rights vis-à-vis your Personal Data, you may write to